For women, nothing beats the joy of a shopping spree, especially when it comes to ladies makeup and ladies perfumes. The internet has made shopping activities much more convenient, time-effective as well as cost-friendly. You no longer have to leave the comfort of your home to search for ladies perfume brands and nail polish colors in crowded malls. You can easily avoid persistent sellers and compare prices of different shops with a few clicks on your cell phone/laptop. Besides, online shopping helps save time, energy, and transport/fuel expenses. What more can you ask for?

However, though the internet is a hassle-free, safe and preferred mode of shopping (particularly during times of a pandemic), online purchase of products like eyeliner brush, foundation for women, and best ladies perfumes can be a rather tricky business. That’s because you cannot see the actual colors and shades, you can’t be sure of the textures, you can’t smell the fragrance nor can you try on different products to check whether or not they’ll suit you. If an online purchase does not meet your expectations or fails to satisfy your needs, it can be very frustrating.

Here are a few tips that you can employ to ensure you’re buying the best makeup and fragrances online.

Read the Reviews

Customer reviews of ladies cosmetics and perfumes can provide the best insights into their quality. Therefore, do not ignore these reviews; make sure you go through all of them. There have been many instances where you’ve considered buying a product and changed your mind after reading its review. Reasons could be lack of quality or the fact that it’s more useful for a different skin tone/type. So before you decide to splurge on items such as the best lipstick shades, make sure they’re worth investing in. That can only be done when you read the reviews of a product across multiple websites. Other than quality insight, this would also give you a good price comparison. You may even find a good discount/deal if you do your research thoroughly.

Know the Ingredients

Since trying out products is not an option in online shopping, the best way to avoid getting the wrong items is to familiarize yourself with the ingredients of make-up and skincare products. This would enable you to understand their purpose and choose suitable products wisely. For example, if you want moisturizing products you should look for products containing glycerin. Similarly, products with salicylic acid are highly recommended for problematic skin. Start noting down the ingredients that work for you so that next time you shop online, you’re more aware of what kind of products you should look for.

In the case of fragrances, you should see your favorite perfumes and find out the notes they have. They would likely have one or two notes in common. For example, if you like one fragrance with notes of amber and jasmine, you might like another one with jasmine and mahogany notes. 

Know Perfume Concentration

To purchase the best female perfumes online, you first need to understand why some fragrances are more expensive than others. This has to do with the concentration level of the fragrance. The higher the concentration, the higher the price. High concentration fragrances mean you only need to spray a little and they’ll still last the longest. Parfum has the highest concentration of fragrance and they last around six to eight hours. So if you’re looking for the most lost lasting perfume for women, you should be looking for these on the websites. Similarly, if you want something that’ll last at least four to five hours, you should be looking in the Eau de Parfum range. They’re ideal to be worn daily. Eau de Toilettes have very light fragrances. So it’s all about your needs and preferences. While keeping them in view, you can choose among these fragrance concentrations. 

Check Product Expiry and Site Return Policy

Do not overlook the expiry date of the product you’re purchasing. If the product happens to be on sale, there is a good chance that it would be nearing its expiry date. So don’t fall for this. Also, buying beauty products and perfumes online has risks such as damage to the bottles. Glass bottles can get broken during the process of delivery. Therefore, it is pivotal that you check the expiry date of the product as well as the website’s return/refund/exchange policy. That would give you a lot of peace of mind in case there is any problem upon delivery. 

Try a Best-Seller

If you’re tempted to buy a new or different product or have any doubts, it’s best to go for a bestseller. It minimizes the chances of disappointment because if many people have bought it, it means it would have something good to offer. So if you must try new brands and products, bestsellers are the way to go. They let you know whether or not a particular brand’s products work well for your taste and use. 

Shop from Reliable Websites

Last but not least, the authenticity of the website that you’re purchasing from is of utmost importance. Whether it’s summer nail colours, new pink lipstick shades, or eyeliner pencils, if you’re not sure about whether or not a particular website is authorized, refrain from purchasing from it. Impulsive choices won’t do you any good; they would rather harm you and your skin. So always choose to buy from reliable websites such as Sapphire as they have a safe payment gateway and are authorized to sell make-up products and perfumes. 


The internet has made shopping a lot of fun but the flip side is that the overwhelming number of options available can easily confuse the customer. To get the best value for your money, you should keep the above-mentioned tips in mind when purchasing make-up and fragrances on the web. They’ll save you from a lot of mistakes and let you make the best decisions.