The digital revolution that is altering the globe is shaking the financial services business. And the Wealth Management industry is no exception to this trend. Since the economic crisis struck the markets in 2008, this business has seen a major shift. This shift has been accelerated by the epidemic. We can see a large number of startups that have the potential to change the capital markets industry. In this post, we’ve selected five capital markets industry startups that have the potential to revolutionize the industry.

Higher regulatory and compliance expenses, altered client expectations, and new incumbents are just a few of the new problems that Financial Institutions must deal with. ICMA says fintech businesses have discovered the ideal breeding ground to thrive in this environment. These businesses are more responsive, more connected to new generations of clients, and more adaptable when change is required to stay afloat. When you take a look at what these startups do, you will surely figure out how they are capable of changing the future of capital markets.


“For breakfast, AdviceRobo eats danger.” That is their slogan, and it is quite true. Diederick van Thiel and Rosali Steenkamer launched this European business in 2013. They created software for predictive risk services and technologies “to boost credit application approval rates while maintaining the same risk level”.

Their solutions are powered by Artificial Intelligence, which is their secret weapon. They have an AI-powered platform that integrates organized and unstructured data. AdviceRobo collects “huge behavioral data to credit score self-employed, start-up firms, millennial, and other thin-file consumer demographics” on this platform.

It is obvious how they assist Financial Institutions. “AdviceRobo is Europe’s top psychographic credit scoring firm,” says Rosali Steenmaker, Co-Founder of the company. Through an online interview, the psychographic credit score assesses people’s financial attitudes, motivation, and behavior. The resultant score and profile encourage lenders to accept thin files that would otherwise be rejected. This results in additional clients, a reduction in risk, or both!” AdviceRobo is now a member of the KPMG/H2 Global Fintech 100, as well as the London City Fintech 50, and has received several honors for its contribution to responsible financing.


This Vienna-based firm has a goal that seems straightforward but is anything but. They aim to make payments “easier and more convenient,” in other words. With this in mind, they’ve created a smartcard that allows consumers to “keep all of their payments and loyalty cards on a single certified Mastercard card with the same dimensions as any other card.” The cheque card comes with a free app that functions as a “personal financial manager,” allowing clients to keep track of all of their purchases and loyalty cards in one spot.

Handcheque’s CEO is Khaled Asef. One of my key aims in producing this essay was to show how these companies may assist Financial Institutions, particularly Wealth Managers. “Handcheque is a B2B startup that delivers its technologies to financial institutions,” Asef explains. The key advantage is that all transaction and loyalty data is collected, which allows financial institutions to have a better knowledge of their consumers. Clients may use the Handcheque card to channel all of their current cards, providing financial institutions with a unique and complete collection of data about their customers. They may customize services and products to their customers’ demands, as well as specific financial products and concierge services for high-net-worth clients, based on this.”


This fintech company founded in Dubai combines cutting-edge technology with human guidance to make professional investment “affordable to everyone.” Sarwa’s customers may establish an account in minutes using face recognition, follow their objectives using an easy dashboard, and rebalance their portfolios when the market causes their assets to wander away from their aim.

Sarwa’s Co-Founder and CEO is Mark Chahwan. “We assist financial institutions in differentiating themselves and expanding their reach so that they may provide wealth advice services to mass-affluent and retail consumers.” We do this by utilizing technology to reduce their cost-to-serve and providing an intuitive and simple-to-use dashboard to help customers understand their financial situation and manage their assets.”

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Bambu was established by Ned Phillips, Luke Janssen, and Aki Ranin in 2016. They provide their own robo-advisor technology, which aims to “change global digital wealth.” “We help companies by making saving and investing clearer and more intelligent for their customers,” says Ned Phillips, Founder and CEO of Bambu. Our own algorithms and machine learning techniques fuel the smart advice solution.” Bambu is headquartered in Singapore, with subsidiaries in Hong Kong, Malaysia, and the United Kingdom, as well as agents in Africa, Europe, and the United States.

What role do they play in assisting financial institutions? First, “we provide investors a natural experience in selecting the proper investment plan for their customers’ requirements with our white label robo,” according to the company. Phillips explains. “Instead of a single risk profile portfolio, the white label produces customized portfolios for each of your life objectives.”

We have no choice but to include a few robo advisers on our list. These technologies are fundamentally altering the way financial managers do business. However, isn’t simply another robo-advisor. Davyde Wachell, the company’s CEO and Co-Founder, stated their value proposition to us:

“Responsive is an enterprise-focused hybrid wealth adviser solution. By offering individualized and adaptive service at scale, we assist managers in increasing client wealth and loyalty.” “Enterprise research terms with tools for analyzing customer diversity and events that promote revenue and loyalty,” says Responsive. They also give frontline advisers with a cognitive aid that “maintains attention on activities that generate and safeguard assets.” By using client data and the hybrid financial advisor service model, Responsive is tailored to develop wealth team performance at scale.

Final words

As you can see from the details we shared, these startups surely have the potential to change capital markets industry. We just need to keep our fingers crossed and see what they will come up with.